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Hayley was inspired from an early age by visual art and knew she was destined to follow a creative profession. Her love of colour, simplicity and texture is apparent in her work, and her sensibility is graceful and fun yet quirky and provocative.

Hayley starts by telling a story through her thoughtful, laid back approach, she creates her own world filled with enthusiasm and excitement. Her work can be seen in various publications such as Harper’s Bazaar, Wonderland, L’Officiel and Glamour…


Her positive, easy going nature on set is inspiring and her ability to fulfil the clients needs is invaluable.


When she’s not on set styling, Hayley can be found in her studio in Peckham designing for her own label Caine London, the brand she started in 2015 with partner Matt Allchin.


Upon launching the brand Caine London’s decorative hand-painted designs soon gained the attention of Vogue US, leading to sell out seasons in stores such as Collette, Boon, Joyce and The Shop.


In summer 2017 the brand collaborated with Levi’s for the 50th Anniversary of their trucker jacket, selling out in Selfridges overnight. Caine London also designs bespoke pieces for Dua Lipa, Lady Gaga, Miley Cyrus, Jorja Smith and has a loyal celebrity following.


Hayley Caine


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